AERTEX
About Aertex
"In 1888 Lancashire mill owner Lewis Haslam began trialing his theory of aeration, trapping air within the warp and weft of fabric. The result was a cellular cotton fabric. Aertex was born!".
"By 1891 Aertex was firmly established in the wardrobes of the English middle classes. The British Land Army wore 'Aertex' as part of their uniform in World War II".
"In 1951 Aertex had emerged as a symbol of prosperity and was featured in the Festival of Britain for its use of design, colours and fabrics, most people had never seen before".
"By the '60's Aertex had not only become a school sporting classic and was worn by some of the most iconic sporting legends of that time. The England world cup squad wore Aertex for the 1970 World Cup in Brazil including George Best and Pele".
"Between the 70' and early 90's Aertex had firmly established in men's fashion and had made its name through all levels of sport, from professional through to every gym kit in British Schools."
"Now Aertex is more likely to be seen on the latest up coming band's photo shoots by Hedi Slimane for I-D Magazine. Aertex has helped generations to keep their cool."
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